K-Pop soloists DAWN and HyunA are set to leave the agency at the end of their exclusive contract. P NATION issued a statement announcing the idols’ departure from the company.
The iconic K-Pop couple joined PSY’s label in January 2019 after their former agency, CUBE Entertainment, disapproved of their relationship thus leading to their exit. The agency’s acceptance of these idols with a controversial past made it popular as the “Redemption Label”.
We will continuously support their future activities going forward: P NATION on HyunA and DAWN’s exit
On Monday, August 29, 2022, P NATION released a press statement revealing the exit of its artists HyunA and DAWN. The legendary K-Pop soloists’ departure follows the expiration of their three-year exclusive contract, which began in 2019. Because their contract was not renewed, the artists will no longer be a part of the agency led by K-Pop sensation PSY.
The statement read as follows:
The statement also expressed gratitude towards the artists. It read:
Following the news, HyunA shared a screenshot of the press release on Instagram with the message “Thank you.”
DAWN also commented on HyunA’s post, saying:
Fans react to HyunA and DAWN’s exit from P NATION
The exit of HyunA and DAWN comes as a major blow to the Redemption Label, as they are the second set of popular artists to leave the agency this year. Previously, the iconic K-Pop rapper Jessi, the label’s first idol, left the agency after her exclusive contract expired.
Fans blamed the company’s poor management for the departure of Jessi, the agency’s face since its inception. With the departure of two other popular artists, HyunA and DAWN, this fan opinion has only grown stronger.
The agency now has five artists besides PSY namely, Crush, Heize, Penomeco, Swings, and TNX.
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