If You Smoke Don T Tell Dr. Abe
Since its launch in February in Japan, Sotsuen Net has attracted more than 5,000 smokers. Each pays a monthly fee of 260 yen ($2.20) - the average price of a pack of cigarettes in Japan - to get the service delivered to their J-Phone mobile phones. A collaboration between Mayumi Abe, a respiratory doctor at Tokyo Women’s Medical University, and the publisher Shogakukan, the service offers the kind of feedback you might get from a support group....